Indianapolis Personal Injury Blog

A Difference Between Indianapolis Injury Lawyers And The Insurance Company

It's understandable if you tune out an Indianapolis injury lawyer who is on television talking about the underhanded practices of insurance companies. After all, Indianapolis injury lawyers have forever been seen on TV warning the public about injustices committed by insurance companies, and their message always sounds like an urgent warning: 

"Don't sign away your rights!"
"Consult with a lawyer before talking to the insurance company!"
"The insurance company is not to be trusted!"
"Don't accept a small settlement!"

No matter how much truth is behind those words, it doesn't take long before the message grows stale.

And the insurance company? Everyone knows insurance companies advertise, too, but if you pay close attention, you'll notice they advertise in a very different way. Their advertisements range a full spectrum of emotion:

Geico's commericals are well-known for their use of humor -- "So easy a caveman can do it!"

Esurance is known for its use of a cartoon character mascot named Erin Esurance and her animated .

State Farm is famous for its warm jingle -- "Like A Good Neighbor, State Farm Is There."

Allstate is recognized for its feeling of authority and security -- "You're In Good Hands With Allstate."

So why does one side--the personal injury lawyers--sound so ominous, and the other side--the insurance companies--have such a diverse voice? Unfortunately, the personal injury lawyer is only speaking to people who need him/her during a time of personal hardship.  The insurance company has the luxury of speaking to a MUCH larger audience that needs them because state laws require EVERY driver to carry minimum coverage on their vehicle, and it doesn't matter if you ever have, or had, an accident.

Despite these facts, the lawyer's and the insurance company's commercials are reaching the same massive viewing audience at the same time, and it's likely that many of the people seeing the law firm advertisement are not injured and do not need a personal injury lawyer. They'll simply cast us away with skepticism and a roll of the eyes. This is an unfortunate by-product attorneys face as we try to reach the much smaller population that IS injured and in need of our help.

Indiana injury lawyers are extremely limited in terms of how they advertise, and what they depict in their advertisements. Since this is the case, advertisements serve as one more example of how misconceptions and myths about lawyers often arise.

In response to the many misconceptions that exist about personal injury lawyers, we have put together a list of the largest myths regarding lawyers that you have likely heard, or maybe even believe yourself.