Indianapolis Personal Injury Blog

In Slip And Fall Cases, What Is The Attractive Display Doctrine?

As you probably know if you have been injured in a slip and fall accident, premises liability cases can be complicated and can involve more than one or two single factors. One aspect of slip and fall cases that can be overlooked in Indiana is the attractive display doctrine.

What is the attractive display doctrine?

Very simply put, it means that the invitee (the injury victim) could have been distracted from watching his step if he was looking at a store merchandise display meant to capture his attention. While the customer may usually be watching for obstacles like spills or obstructions, a flashy display may take his mind off of his surroundings. In these cases, you may be able to argue that the store owner and defendant created a distraction that put customers in danger. If the defendant is aware that a customer will have their eyes on the display, then they should clear the way of all dangerous conditions - the customer can assume that the way is safe since there are distractions around him.

As always, if you have been involved in a slip and fall accident that might relate to the attractive display doctrine, contact us immediately for a free consultation.